Privacy Policy

Please note: This English version is a translation provided for convenience. In case of any discrepancy, the German version shall prevail.

Privacy Policy

1) Introduction and Contact Details of the Controller

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about the handling of your personal data when using our website. Personal data is any data by which you can be personally identified.

1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Gunpoint GmbH, Demminer Str. 32, 17389 Anklam, Germany, Tel.: 03971 / 23040 - 90, e-mail: support@gunpoint.de. The controller responsible for the processing of personal data is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data.

2) Data Collection When Visiting Our Website

2.1 When you use our website for information purposes only, i.e. if you do not register or otherwise provide us with information, we only collect the data that your browser transmits to the site server (so-called "server log files"). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

Our website visited
Date and time at the moment of access
Amount of data sent in bytes
Source/referrer from which you accessed the page
Browser used
Operating system used
IP address used (where applicable: in anonymised form)

The processing is carried out in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data is not disclosed or used in any other way. However, we reserve the right to check the server log files subsequently if there are concrete indications of unlawful use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or enquiries to the controller), this website uses SSL or TLS encryption. You can recognise an encrypted connection by the character string "https://" and the padlock symbol in your browser's address bar.

3) Cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your terminal device. Some of these cookies are automatically deleted again after you close the browser (so-called "session cookies"), while others remain on your terminal device for longer and allow page settings to be saved (so-called "persistent cookies"). In the latter case, you can find the storage period in the overview of the cookie settings of your web browser.

Insofar as personal data is also processed by individual cookies used by us, the processing is carried out either in accordance with Art. 6(1)(b) GDPR for the performance of the contract, in accordance with Art. 6(1)(a) GDPR where consent has been given, or in accordance with Art. 6(1)(f) GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the page visit.

You can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them, or exclude the acceptance of cookies for certain cases or in general.

Please note that if cookies are not accepted, the functionality of our website may be limited.

4) Contacting Us

When you contact us (e.g. via contact form or e-mail), personal data is processed – exclusively for the purpose of processing and answering your enquiry and only to the extent necessary for this purpose.

The legal basis for the processing of this data is our legitimate interest in answering your enquiry pursuant to Art. 6(1)(f) GDPR. If your contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 6(1)(b) GDPR. Your data will be deleted when it can be inferred from the circumstances that the matter in question has been conclusively clarified and provided that no statutory retention obligations prevent this.

5) Comment Function

As part of the comment function on this website, in addition to your comment, information on the time the comment was created and the commenter name you have chosen are stored and published on this website. Furthermore, your IP address is stored for security reasons in order to be able to identify the author in the event of unlawful comments. Your e-mail address is stored in order to contact you should a third party object to your published content as unlawful.

The legal bases for the storage of your data are Art. 6(1)(b) and (f) GDPR. We reserve the right to delete comments if third parties object to them as unlawful.

6) Data Processing When Opening a Customer Account

In accordance with Art. 6(1)(b) GDPR, personal data will continue to be collected and processed to the extent required in each case if you provide it to us when opening a customer account. The data required to open an account can be found in the input mask of the corresponding form on our website.

You can delete your customer account at any time by sending a message to the above-mentioned address of the controller. After deletion of your customer account, your data will be deleted, provided that all contracts concluded via the account have been fully processed, no statutory retention periods prevent this and we have no continuing legitimate interest in further storage.

7) Use of Customer Data for Direct Marketing

7.1 Subscription to our e-mail newsletter

If you subscribe to our e-mail newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your e-mail address. The provision of further data is voluntary and is used to be able to address you personally. For sending the newsletter, we use the so-called double opt-in procedure, which ensures that you only receive newsletters once you have expressly confirmed your consent to receive the newsletter by clicking on a verification link sent to the e-mail address provided

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6(1)(a) GDPR. In doing so, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later date. The data collected by us when you subscribe to the newsletter is used strictly for the intended purpose.

You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a corresponding message to the controller named at the beginning. After unsubscribing, your e-mail address will be deleted from our newsletter distribution list without undue delay, unless you have expressly consented to further use of your data or we reserve the right to use the data in a way that goes beyond this, which is permitted by law and about which we inform you in this policy.

7.2 Product availability notification by e-mail

For temporarily unavailable items, you can register to receive product availability notifications by e-mail. We will then send you a one-time e-mail message about the availability of the item you have selected. The only mandatory information for sending this notification is your e-mail address. The provision of further data is voluntary and may be used to address you personally. For sending the e-mails, we use the so-called double opt-in procedure, which ensures that you only receive a notification once you have expressly confirmed your consent in this regard by clicking on a verification link sent to the e-mail address provided.

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6(1)(a) GDPR. In doing so, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later date. The data collected by us when you register for our e-mail notification service on product availability is used strictly for the intended purpose.

You can unsubscribe from the availability notifications at any time by sending a corresponding message to the controller named at the beginning. After unsubscribing, your e-mail address will be deleted without undue delay from the distribution list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use the data in a way that goes beyond this, which is permitted by law and about which we inform you in this policy.

8) Data Processing for Order Processing

8.1 Insofar as necessary for the performance of the contract for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6(1)(b) GDPR.

If, on the basis of a corresponding contract, we owe you updates for goods with digital elements or for digital products, we process the contact data you provided when placing the order (name, address, e-mail address) in order to personally inform you, within the scope of our statutory information obligations pursuant to Art. 6(1)(c) GDPR, via a suitable communication channel (e.g. by post or e-mail) about upcoming updates within the period provided for by law. Your contact data is used strictly for the purpose of notifications about updates owed by us and is processed by us for this purpose only to the extent necessary for the respective information.

To process your order, we also work with the following service provider(s), who support us in whole or in part in the performance of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.

8.2 Disclosure of personal data to shipping service providers

- DHL

We use the following provider as a transport service provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany

We pass on your e-mail address and/or telephone number to the provider in accordance with Art. 6(1)(a) GDPR prior to delivery of the goods for the purpose of arranging a delivery date or for delivery notification, provided that you have given your express consent to this during the ordering process. Otherwise, for the purpose of delivery, we only pass on the name of the recipient and the delivery address to the provider in accordance with Art. 6(1)(b) GDPR. The disclosure only takes place insofar as this is necessary for the delivery of the goods. In this case, prior arrangement of the delivery date with the provider or delivery notification is not possible.

Consent may be withdrawn at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.
- DPD

We use the following provider as a transport service provider: DPD Germany GmbH, Wailandtstraße 1, 63741 Aschaffenburg, Germany

Consent may be withdrawn at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.
- GLS

We use the following provider as a transport service provider: General Logistics Systems Germany GmbH & Co. OHG, GLS Germany-Straße 1 – 7, 36286 Neuenstein, Germany

Consent may be withdrawn at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.
- Overnite

We use the following provider as a transport service provider: Overnite Transport Service GmbH, Oskar-Jäger-Straße 129, 50825 Köln, Germany

Consent may be withdrawn at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.
- UPS

We use the following provider as a transport service provider: United Parcel Service Germany Inc. & Co. OHG, Görlitzer Straße 1, 41460 Neuss, Germany

Consent may be withdrawn at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.

8.3 Use of payment service providers (payment services)

- Mollie

One or more online payment methods of the following provider are available on this website: Mollie B.V., Keizersgracht 313, 1016 EE Amsterdam, Netherlands

If you select a payment method of the provider for which you make an advance payment (e.g. credit card payment), the payment data you provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to the provider in accordance with Art. 6(1)(b) GDPR. In this case, your data is passed on exclusively for the purpose of processing the payment with the provider and only insofar as it is necessary for this purpose.
- Paypal

One or more online payment methods of the following provider are available on this website: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

If you select a payment method for which the provider makes an advance payment (e.g. purchase on account, instalment purchase or direct debit), you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postcode, city, date of birth, e-mail address, telephone number, where applicable data on an alternative means of payment).

In order to safeguard our legitimate interest in determining the solvency of our customers, this data is forwarded by us to the provider for the purpose of a credit check in accordance with Art. 6(1)(f) GDPR. On the basis of the personal data you have provided and further data (such as shopping basket, invoice amount, order history, payment history), the provider checks whether the payment option you have selected can be granted with regard to payment and/or default risks.

The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognised mathematical-statistical procedure. The calculation of the score values includes, among other things but not exclusively, address data.

You may object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for the contractual processing of payments.
- Paypal Checkout

This website uses PayPal Checkout, an online payment system from PayPal consisting of PayPal's own payment methods and local payment methods of third-party providers.

When paying via PayPal, credit card via PayPal, direct debit via PayPal or – if offered – "Pay Later" via PayPal, we pass on your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") as part of payment processing. The disclosure takes place in accordance with Art. 6(1)(b) GDPR and only insofar as this is necessary for payment processing.

For the payment methods credit card via PayPal, direct debit via PayPal or – if offered – "Pay Later" via PayPal, PayPal reserves the right to carry out a credit check. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6(1)(f) GDPR on the basis of PayPal's legitimate interest in determining your solvency. PayPal uses the result of the credit check with regard to the statistical probability of default for the purpose of deciding on the provision of the respective payment method. The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognised mathematical-statistical procedure. The calculation of the score values includes, among other things but not exclusively, address data. You may object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual processing of payments.

If you select the PayPal payment method "Purchase on account", your payment data is first transmitted to PayPal to prepare the payment, whereupon PayPal forwards it to Ratepay GmbH, Franklinstraße 28-29, 10587 Berlin ("Ratepay") to execute the payment. The legal basis in each case is Art. 6(1)(b) GDPR. In this case, RatePay carries out an identity and credit check in its own name to determine solvency in accordance with the principle already mentioned above and passes on your payment data to credit agencies on the basis of its legitimate interest in determining solvency in accordance with Art. 6(1)(f) GDPR. A list of the credit agencies that Ratepay may use can be found here: https://www.ratepay.com/legal-payment-creditagencies/

When using the payment method of a local third-party provider, your payment data is first passed on to PayPal in accordance with Art. 6(1)(b) GDPR to prepare the payment. Depending on your choice of an available local payment method, PayPal then transmits your payment data to the corresponding provider in accordance with Art. 6(1)(b) GDPR to execute the payment:
- Sofort (SOFORT GmbH, Theresienhöhe 12, 80339 München, Germany)
- iDeal (Currence Holding BV, Beethovenstraat 300 Amsterdam, Netherlands)
- giropay (Paydirekt GmbH, Stephanstr. 14-16, 60313 Frankfurt am Main
- bancontact (Bancontact Payconiq Company, Rue d'Arlon 82, 1040 Brussels, Belgium)
- blik (Polski Standard Płatności sp. z o.o., ul. Czerniakowska 87A, 00-718 Warsaw, Poland)
- eps (PSA Payment Services Austria GmbH, Handelskai 92, Gate 2
1200 Vienna, Austria)
- MyBank (PRETA S.A.S, 40 Rue de Courcelles, F-75008 Paris, France)
- Przelewy24 (PayPro SA, Kanclerska 15A, 60-326 Poznań, Poland)
For further information on data protection, please refer to PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full

9) Online Marketing

ADCELL affiliate programme

We participate in the affiliate programme of the following provider: Firstlead GmbH, Rosenfelder St. 15-16, 10315 Berlin, Germany

In this context, we have placed links on our website that lead to offers on websites of the provider or third parties ("partner sites").

To measure the success of an affiliate link, to evaluate orders generated via such a link and to settle the corresponding commission payments, the provider uses cookies and/or comparable technologies, which are generally set on the partner sites and for which we are therefore not responsible under data protection law. In doing so, the provider regularly also processes the IP address and, where applicable, further terminal device information.

All of the processing described above, in particular the reading or storage of information on the terminal device you use, only takes place if you have given your express consent to this in accordance with Art. 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future by using the cookie consent management options on the partner sites.

10) Web Analytics Services

Google (Universal) Analytics

This website uses Google (Universal) Analytics, a web analytics service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables an analysis of your use of our website.

By default, when you visit the website, Google (Universal) Analytics sets cookies, which are stored as small text modules on your terminal device and collect certain information. This information also includes your IP address, which, however, is shortened by Google by the last digits in order to exclude direct personal identification.

The information is transmitted to Google servers and further processed there. Transfers to Google LLC, based in the USA, are also possible.

Google uses the information collected on our behalf to evaluate your use of the website, to compile reports on website activity for us and to provide further services related to website usage and internet usage. The shortened IP address transmitted by your browser in the context of Google Analytics is not merged with other Google data. The data collected in the course of using Google (Universal) Analytics is stored for a period of two months and then deleted.

All of the processing described above, in particular the setting of cookies on the terminal device used, only takes place if you have given us your express consent to this in accordance with Art. 6(1)(a) GDPR.
Without your consent, Google (Universal) Analytics will not be used during your visit to the website. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service via the "Cookie Consent Tool" provided on the website.

We have concluded a data processing agreement with Google, which ensures the protection of the data of our site visitors and prohibits unauthorised disclosure to third parties.
For the transfer of data to the USA, Google relies on the Standard Contractual Clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.
Further legal information on Google (Universal) Analytics, including a copy of the aforementioned Standard Contractual Clauses, can be found at https://policies.google.com/privacy?hl=de&gl=de and at https://policies.google.com/technologies/partner-sites

Demographic characteristics
Google (Universal) Analytics uses the special function "demographic characteristics" and can use it to compile statistics that provide information about the age, gender and interests of site visitors. This is done by analysing advertising and information from third-party providers. This makes it possible to identify target groups for marketing activities. However, the data collected cannot be attributed to a specific person and is deleted after being stored for a period of two months.

Google Signals
As an extension of Google (Universal) Analytics, Google Signals may be used on this website to generate cross-device reports. If you have activated personalised ads and linked your devices to your Google account, Google may, subject to your consent to the use of Google Analytics pursuant to Art. 6(1)(a) GDPR, analyse your usage behaviour across devices and create database models, including on cross-device conversions. We do not receive any personal data from Google, only statistics. If you wish to stop the cross-device analysis, you can deactivate the "Personalised advertising" function in the settings of your Google account. To do so, follow the instructions on this page: https://support.google.com/ads/answer/2662922?hl=de Further information on Google Signals can be found at the following link: https://support.google.com/analytics/answer/7532985?hl=de

UserIDs
As an extension of Google (Universal) Analytics, the "UserIDs" function may be used on this website. If you have consented to the use of Google (Universal) Analytics pursuant to Art. 6(1)(a) GDPR, have set up an account on this website and log in to this account on different devices, your activities, including conversions, can be analysed across devices.

11) Site Functionalities

11.1 Youtube

This website uses plugins for displaying and playing videos of the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data may also be transferred to: Google LLC., USA

When you access a page of our website that contains such a plugin, your browser establishes a direct connection to the provider's servers in order to load the plugin. In doing so, certain information, including your IP address, is transmitted to the provider.

If playback of embedded videos is started via the plugin, the provider also uses cookies to collect information about user behaviour, to compile playback statistics and to prevent abusive behaviour.

If you are logged into a user account with the provider during your visit to the site, your data will be assigned directly to your account when you click on a video. If you do not wish your data to be assigned to your account, you must log out before clicking the play button.

All of the aforementioned processing, in particular the setting of cookies for reading information on the terminal device used, only takes place if you have given us your express consent to this in accordance with Art. 6(1)(a) GDPR. You can withdraw your consent at any time with effect for the future by deactivating this service via the "Cookie Consent Tool" provided on the website.

For the transfer of data to the USA, the provider relies on the Standard Contractual Clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

11.2 Applications for job advertisements by e-mail

On our website, we advertise currently vacant positions in a separate section, for which interested parties can apply by e-mail to the contact address provided.

Applicants must provide all personal data required for a well-founded assessment, including general information such as name, address and contact details, as well as performance-related evidence and, where applicable, health-related information. Details of the application can be found in the job advertisement.

After receipt of the application by e-mail, the data is stored and evaluated exclusively for the purpose of processing the application. In the event of queries, we use either the e-mail address or the telephone number of the applicant. The processing is based on Art. 6(1)(b) GDPR (or Section 26(1) German Federal Data Protection Act (BDSG)), within the meaning of which going through the application procedure is deemed to be the initiation of an employment contract.

Insofar as special categories of personal data within the meaning of Art. 9(1) GDPR (e.g. health data such as information on severely disabled status) are requested from applicants in the course of the application procedure, the processing is carried out in accordance with Art. 9(2)(b) GDPR so that we can exercise the rights arising from employment law and social security and social protection law and fulfil our obligations in this regard.

Cumulatively or alternatively, the processing of the special categories of data may also be based on Art. 9(1)(h) GDPR if it is carried out for the purposes of preventive or occupational medicine, for the assessment of the working capacity of the applicant, for medical diagnosis, the provision of health or social care or treatment, or for the management of health or social care systems and services.

If the applicant is not selected or if an applicant withdraws their application prematurely, the data transmitted by them as well as all electronic correspondence including the application e-mail will be deleted after a corresponding notification at the latest after 6 months. This period is based on our legitimate interest in answering any follow-up questions regarding the application and, where applicable, being able to comply with our obligations to provide evidence under the regulations on the equal treatment of applicants.

In the event of a successful application, the data provided will be processed on the basis of Art. 6(1)(b) GDPR (in the case of processing in Germany in conjunction with Section 26(1) BDSG) for the purpose of implementing the employment relationship.

12) Rights of the Data Subject

12.1 Applicable data protection law grants you the following data subject rights (rights of access and intervention) vis-à-vis the controller with regard to the processing of your personal data, whereby reference is made to the stated legal basis for the respective conditions for exercising them:

Right of access pursuant to Art. 15 GDPR;
Right to rectification pursuant to Art. 16 GDPR;
Right to erasure pursuant to Art. 17 GDPR;
Right to restriction of processing pursuant to Art. 18 GDPR;
Right to notification pursuant to Art. 19 GDPR;
Right to data portability pursuant to Art. 20 GDPR;
Right to withdraw consent given pursuant to Art. 7(3) GDPR;
Right to lodge a complaint pursuant to Art. 77 GDPR.

12.2 RIGHT TO OBJECT

IF, IN THE CONTEXT OF A BALANCING OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME, ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION, TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO FURTHER PROCESSING IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

13) Duration of Storage of Personal Data

The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and – if relevant – additionally by the respective statutory retention period (e.g. retention periods under commercial and tax law).

When personal data is processed on the basis of express consent pursuant to Art. 6(1)(a) GDPR, the data concerned is stored until you withdraw your consent.

If there are statutory retention periods for data processed in the context of legal or quasi-legal obligations on the basis of Art. 6(1)(b) GDPR, this data will be routinely deleted after expiry of the retention periods, provided that it is no longer required for the performance or initiation of a contract and/or we have no continuing legitimate interest in further storage.

When personal data is processed on the basis of Art. 6(1)(f) GDPR, this data is stored until you exercise your right to object pursuant to Art. 21(1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the establishment, exercise or defence of legal claims.

When personal data is processed for the purpose of direct marketing on the basis of Art. 6(1)(f) GDPR, this data is stored until you exercise your right to object pursuant to Art. 21(2) GDPR.

Unless otherwise stated in the other information in this policy on specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.

Last updated: 4 November 2026